DIPLOMA IN SALES AND MARKETING

Submitted by drupal_dev on 8 March 2021

 

YEAR 1

FIRST SEMESTER

 

Practice of Management

Principles of Accounts

Marketing Management

Consumer Behaviour

Economics

French For Business I

 

SECOND SEMESTER

 

Organizational Behaviour

Business Law

Sales Management

Marketing Communication Strategy

Marketing Planning and Control

French for Business 11

 

YEAR 2

FIRST SEMESTER

 

French For Business 111

Management Information Systems 

Research Methods

Marketing Research

International Marketing

Entrepreneurship

 

SECOND SEMESTER

 

Research Project 

Industrial Attachment 

 

Course Category
Undergraduate
Course Teaser

The programme is intended to equip the learner with a wide range of Sales and Marketing Skills applicable in all areas of Management universally. The programme further prepares the students for advanced studies in their respective fields of specialization. 

Department
Business Administration